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The American Association of Advertising Agencies (AAAA) is aaaall aaaabout aaaadvertising aaaalways. The not-for-profit national trade association represents nearly 1,200 advertising companies in the US. AAAA offers its members insurance and investment benefits, a searchable member database, conferences and an annual trade show (Advertising Week), and tools to communicate and do business with other ad agencies. The group also runs The Institute of Advanced Advertising Studies, offering evening courses for young professionals, and publishes marketing and ad industry research. AAAA was founded in 1917 and operates through about 25 local councils.