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Marketing Evolution provides the most powerful marketing measurement and optimization solutions that increase campaign performance, sales, and engagement. Leveraging patented technology and data from hundreds of sources, our breakthrough person-centric approach provides marketers with actionable insights to prospectively recommend media, message, and budget allocation. Forward-looking brands rely on Marketing Evolution to deliver accurate unified marketing measurement across both online and offline channels, while maximizing their media spend, marketing Return on Investment (ROI), and brand impact. Marketing Evolution is recognized by Forrester as a "Leader"? designation in the most recent Forrester Wave?: Marketing Measurement and Optimization Solutions, Q2 2018. In this report, Forrester found that "Marketing Evolution is a real fit for firms looking to build a people-based marketing strategy and willing to embrace new measurement techniques."