BioInformatics

BioInformatics offers market research to drug makers, medical device developers, and other life sciences firms. BioInformatics offers both published reports covering such general topics as Bio-services in China, and Marketing to Life Scientists as well as custom market research for individual clients providing ad concept testing and measuring customer satisfaction. The company collects and examines information not only about products nearing or already on the market but also about early-stage candidates and research projects and programs. It launched its ValueCast interactive marketing services product in mid-2006. The product caters to life sciences executives by generating leads and feedback from scientists.