Blue River Technology serves the agricultural industry by designing and building advanced farm machines that utilize computer vision and machine learning enabling farmers to understand and manage every plant. These machines help farmers to improve profitability, protect the environment by reducing pesticide use, and capture valuable plant-by-plant data. Blue River is a pioneer in the agricultural robotics space and has developed the See & Spray precision sprayer, which applies pesticide only where needed, and can reduce pesticide use 90%. John Deere & Company, with over 180 years of experience in designing, manufacturing, and distributing innovative products to farmers, acquired Blue River Technology in the fall of 2017 as an independently-run subsidiary. In partnership with John Deere, Blue River has expanded rapidly and together both companies see many opportunities to apply advanced computer vision, machine learning, and robotics technologies to other areas in agriculture. Mission: We’re a team of creators driven to radically change agriculture with intelligent machinery. We empower farmers to implement sustainable solutions, optimize chemical usage, reimagining routine processes, and improve farming yields. Whether our focus is pixel-by-pixel or plant-by-plant, we believe that focusing on the small stuff leads to big gains. Partnering with John Deere, we're innovating computer vision, machine learning, and robotics to drive monumental solutions in agriculture technology.
51 to 200
TypeSubsidiary or Business Segment
RevenueUnknown / Non-Applicable
IndustryComputer Hardware & Software
CompetitorsThe Climate Corp, CNH Industrial, C.A.T.
Founded2011