President/CEO of Wellness Brands Inc since 2009: Continuing to grow the business around the NASA-developed formula for serious athletes, first responders and industrial workers among others | The Right Stuff®
Pres/CEO Wellness Brands Inc: develops and markets branded consumer health and Wellness products. Strong marketing, advertising and sales initiatives are keys to this business’ success!
Having acquired the exclusive rights from NASA for their sugar-free, electrolyte drink additive formula, the company’s first brand -The Right Stuff® launched in June 2009.
Experienced corporate executive having worked in Fortune 100 companies Pepsico, Pfizer and GSK and Hallmark in various sales, marketing and management roles. Additional successful leadership roles in multiple VC/PE-back ventures. For example, in one VC-backed nutrition company, helped grow the business from $16-$62 Million in 4.5 years and sold out to PE.